LinkedIn Connector for RollWorks

Use a single platform to identify target accounts, engage them across ad channels, and optimize based on performance.

Connecting LinkedIn with RollWorks makes it easy to take advantage of LinkedIn’s robust ad platform to execute, optimize, and scale to ready your target accounts. Easily segment and engage high value accounts across the buyer's journey by running high-performing multi-channel ad campaigns.

Key benefits:

Save time by managing and optimizing your ad strategies from one platform
Remove the manual work of list upload/download
Execute account-based advertising to engage your targeted audiences across Web, Facebook, and LinkedIn
Easily measure the cross-channel impact of accounts reached and influenced from one dashboard
Maximize your advertising investments by reallocating budgets to higher performing channels based off of cross-channel performance data

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“We first applied the RollWorks’ integration with LinkedIn to our showcase page for our Healthcare market, which was originally intended to serve as a top-of-funnel touchpoint to engage with new contacts. Through RollWorks' targeting capabilities with LinkedIn's expansive network, the page gained 1,000 followers from those target accounts in just three months and is showing no signs of slowing down.”

—Sam Kuehnle, Team Lead of Digital Marketing